Your Lonely Planet - Create your own guide for your next adventure.
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Lonely Planet is a large travel guide book publisher. As of 2011, the company had sold 120 million books since inception and by early 2014, it had sold around 11 million units of its travel apps. However, guidebooks often have extra information unrelated to a trip, which makes them unnecessarily heavy. And information in the books is often outdated.
How might Lonely Planet help travelers to plan and enjoy their next trip?
Role: Experience Design, Web Design, Editorial Design
Year: 2019
Instructor: Isaac Blankensmith
problem statement
“How might Lonely Planet help individual travelers
plan and enjoy their next trip?”
“How might Lonely Planet help individual travelers
plan and enjoy their next trip?”
A new experience for Lonely Planet users from digital to print
A new experience for Lonely Planet users from digital to print
Imagine you are planning a trip to Japan.
With the help you Lonely Planet, now you can get a personal travel book by answering
3 simple questions.
Imagine you are planning a trip to Japan, and now you can get a personal travel book by answering 3 simple questions.
The site provides a recommended route based on your personal interests.
The site provides a recommended route based on your personal interests.
Add some more valuable advice from Lonely Planet travel masters to your personal travel book.
Add some more valuable advice from Lonely Planet travel masters.
Receive your own travel book and get ready for your next adventure!
Receive your own travel book and get ready for your next adventure!
